Recommended Reading - 08/31/2018

Our recommendations this week:

-1-

INVISIONAPP.COM -- Behind the Scenes of Oscar Health's Design System

-2-

LITMUS.COM -- How to Use Email Analytics to Improve Your Email Design

-3-

CAMPAIGNMONITOR.COM -- Why You Shouldn't Buy Email Marketing Lists (And What to Do Instead)

-4-

BLOG.DOTMAILER.COM -- 5 Best Practice Tips for Email

-5-

SENDINBLUE.COM -- 5 Keys to Leveling Up Your Email Preheaders

Recommended Reading - 8/24

Our recommendations this week:

-1-

LITMUS.COM -- #NoFailMail: 5 Copywriting Fails You Should Avoid

-2-

RESOURCES.EMAILMONKS.COM -- Email Is King (Infographic)

-3-

SENDGRID.COM -- Email Subject Line Insights for the Travel Industry

-4-

CAMPAIGNMONITOR.COM -- The Ultimate Email Subject Line Testing Checklist

-5-

CONTENTMARKETINGINSTITUTE.COM -- How to Use Your Analytics for Smarter Content Decisions

Recommended Reading - 8/17

Our recommendations this week:

-1-

MARTECHADVISOR.COM -- 9 Must-Have Components of Every Email Marketing Campaign

-2-

RESOURCES.EMAILMONKS.COM -- Email Accessibility: How to Craft the Perfect Accessible Email

-3-

CAMPAIGNMONITOR.COM -- 6 Ways Email Marketing Can Boost SEO Results

-4-

ECONSULTANCY.COM -- Six Ingredients of Enticing Browse Abandonment Emails

-5-

BUSINESS.TWITTER.COM -- Tips on Writing for Email Vs. Writing for Social Media

Recommended Reading - 8/10

Our recommendations this week:

-1-

MARKETINGLAND.COM -- Want Real Email Results? Stop Focusing On the Open Rate

-2-

BLOG.RETURNPATH.COM -- Email Shopping Cart Abandonment: To Leave Or Not to Leave

-3-

CAMPAIGNMONITOR.COM -- 4 Ways to Leverage Email Marketing for Audience Engagement

-4-

BLOG.GETRESPONSE.COM -- Why Email Remains the Best Marketing Channel (A Data-Backed Answer)

-5-

THEDRUM.COM -- Email Still Public's Preferred Marketing Channel, Even After GDPR

Recommended Reading - 8/3

Our recommendations this week:

-1-

BLOG.CHAMAILEON.IO -- Welcome Email Subject Line Best Practices - 15+ Examples Included

-2-

BLOG.AWEBER.COM -- 8 Powerful Email Copywriting Techniques

-3-

CAMPAIGNMONITOR.COM -- 5 Ways to Update Your Email Lists for Increased Engagement

-4-

TRENDLINEINTERACTIVE.COM -- 8 Hazards to Integrating New Automation Tools

-5-

BLOGS.ORACLE.COM -- Modern Marketing Benchmark Survey: 6 Surprising Findings