Recommended Reading - 05/24/2019

Our recommendations this week:

-1-

LITMUS.COM -- Why Empathy Wins in Email Marketing

-2-

LEARN.G2CROWD.COM -- What Is An Email Newsletter? 4 Key Components & 3 Effective Templates

-3-

INVISIONAPP.COM -- 5 Essentials for Your User Persona Template (With Examples)

-4-
CONTENT.MYEMMA.COM -- How to Choose A Color Scheme That Increases Email Conversion Rate

-5-

KNOWBILITY.ORG -- Tips for Writing Accessible Emails: Subject Lines

Recommended Reading - 05/03/2019

Our recommendations this week:

-1-

MARKETINGLAND.COM -- Get Your Email Marketing Program Back On Track By Reviewing the Basics

-2-

WIRED.COM -- An Email Marketing Company Left 809 Million Records Exposed Online

-3-

ONLYINFLUENCERS.COM -- Why So Many Cmo's Underestimate Email Marketing

-4-

BLOG.RETURNPATH.COM -- Aarp Wins Email Hero Mvp Award for Best Themed Email

-5-

TARGETMARKETINGMAG.COM -- Using Post-Purchase Emails to Create Loyal Customers

Recommended Reading - 12/07/2018

Our recommendations this week:

-1-

BLOG.BENCHMARKEMAIL.COM -- 10 Email Newsletter Ideas to Boost Engagement During the Holiday Season

-2-

EMAILEXPERIENCE.ORG -- Email Marketing: How Hard Can It Be?

-3-

SENDINBLUE.COM -- The Art of Retargeting: the Complete Guide

-4-

BLOG.DOTMAILER.COM -- 5 Ways You Could Be Using Email to Secure Longer-Lasting Loyalty From One-Time Bfcm Customers

-5-

BLOG.AWEBER.COM -- The 3 Email Rules You Must Follow This Holiday Marketing Season